Tuesday, July 15, 2008

BLK feedback

great blogging Max, i particularly like your location ideas, they are really exciting, i agree with all of them :-)

can you briefly label each of your youtube videos/potential tracks though please?

Sunday, July 13, 2008

Music Video Analysis

Chemical Brothers: Star Guitar



A completely different style of music and video to Stan. It is not illustrative in the same manner as Stan and is far more concept based. The concept would be a train journey, and is therefore also contradictory as you would not necessarily expect the video to be of a train journey.

The video is fairly abstract when compared to other modern videos. The images do not necessarily link with the music in a conventioanl and expected manner ( like a big crashing cymbol may be shown normally with a cymbol beinhg hit in a music vid). It is somewhat more like older music videos when they were first made. A short film shot to music almost. But done in an extremely clever manner.

This video illustrates the different instruments of the music rather than lyrics ( as there are none) with repeat elements. For a particular part of synth or beat, a train repeatedly will rush past the window. For the same beat in the video which is continuous at the end there is a piece of old track, and 3 power things which pass the window as the beat is repeated. ( 3:47 in the video )

The temp and changes in the song are marked with new scenery or extra elements. AS the temp increases, the speed of the train increases. If a new instrument is introduced, a new visual element will represent it in the video.

From 1:30 in the video a particular sort of keyboard is introduced, as a long synth, this is represented by fading from day to night, to day. A fast paced beat kicks in , and concrete blocks rush past the window in sync with the music. The tempo slows, so does the train and the images. Again representing visually the music and not relying on the construction of a narrative, an image for the artist, or performance.

The video is similar to the daft Punk around the world music video done by the same director. Instead for this one objects are used to represent the musical elements where as in Daft Punk dancers do.


Eminem - Stan



Shows the obsession of a fan, in the star image and success of Slim Shady. It illustrates on several levels his unhealthy fixation. The video starts with a zoom through a window. Showing we are being given an insight into this private obsession. Stan is staring into a mirror. It is shot in a bathroom which is decaying creating a depressed atmosphere. Matching the lyrics . There are green colour tones throughout the video , emphasising Stan's envy , jealousy and idolisation.
The video is illustrative and amplifies the lyrics. It is a narrative performance. The video shows Stans obsession with Slim shady, his dying the hair, writing a letter in a gloomy shrine like room...

The constant flashes of light in the video represent Stand chaotic mind set and create strong impacts on the audience.

The video uses straight cuts between shots of Stan, but has fades out and in when switching between the parallel narratives to signify the change and make it more noticeable. ( Stand to Slim Shady) There are longer shots on Stan particularly when he is writing the letter. It shows he is central to the song. The video cuts from MCUs of Stan writing to longer shots, which track in a circular motion around his shrine room. It creates the idea of how his world revolved around his obsession with Slim Shady.

As the video is very illustrative with a narrative it relies heavily upon the acting performance, and less so on the artist performing. The realistic and grimy low key locations that the video is shot in relate to how it links in with Eminem. The song and video have been linked with representing Eminem's relationship with Kim, and he himself said he wrote the song as he receives mail form crazed fans. The video is used to strengthen Eminem's image as one of his songs telling the truth.

Saturday, July 12, 2008

Possible style of Video

A popular style for music videos at the moment is a sort of homemade amatuer look.
Like in Nickelbacks vidoe for Rockstar.


I think that this style would definitely be feasable for us to do. But could end up looking like a poor attempt at a proffessional style of video if not done well. I also dont think it will work with the ideas we have for our boyband video. It may work if we incorporate footage of some 'boys being boys' mucking around though...

Wednesday, July 9, 2008

Urban locations......

After the group meetings today and as we are thinking we would use urban streets or industrial estates etc , i've got some locations off filmlondon.com we could think about using i've put some in as they would look interesting in the shots, and could give us interesting framing with the architecture...


ExCel London
Post Code
E16
Borough
Newham





Camden Market
Post Code
NW1
Borough
Camden







Corbet Place
Post Code
E1
Borough
Tower Hamlets




Canal Way
Post Code
W10
Borough
Kensington



Borough Market
Post Code
SE1
Borough
Southwark








Blackfriars Bridge
Post Code
EC4
Borough
City of London








Battersea Power Station
Post Code
SW8
Borough
Wandsworth


inspiration and rough idea for boyband track

I'm thinking we could take a cheesy boyband track like the group have been thinking of like 5ive , or damage.....

For 5ive - Lets Dance

It could be based around some sort of meeting. Group would be dresed in sharp black suits, and split up. Seemingly travelling somewhere. It would be a cameo to REsevoir Dogs. Black shades etc. we could have someone driving , 2 people walking - with the classic slowed down walking shot... when they suddenly meet. Face up and being shot like a gangster shoot out would look as if something was about to kick off. THen one of the band would get out an iPod and speakers from a car boot and the track would kick in. Could then have a dance routine, with lots of camera movement to the music, and lip syncing to the track. The narrative and costume changes etc in the rest of the video could relate to different scenes in the film, so a sdnce around somone tied up in a chair etc.



Ideas for sort of location




Wednesday, July 2, 2008

marketing reflection unfinished


Max you need to complete your reflections on the marketing and branding work we did...

;-)

miss t

Possible Tracks













Tuesday, July 1, 2008

BLK feedback

great start to your research max. don't forget to blog your track choices/ideas asap

Morashele

Read it through and reflect on your plan -
<1> what did you miss out?
<2>what have you learnt?

1. a)Develop the bands persona more with radio uinterviews, bbc green room etc, so people would get to know the real bands personality more.
b)Expand the idea of exploiting childrens TV to reach and publicise to the younger target audince with shows complimenting Blue PEter like Ministry of Mayhem etc.
c)Album signings

2. How it is essential to use all different forms of media and to gian publicity and form a unifie dimage for a group. That they must be unique with a USP but generic in some forms to make rthem identifiable and relateable to , with the target audience.